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Patent 3022434 Summary

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(12) Patent Application: (11) CA 3022434
(54) English Title: AUTOMATIC SEARCH DICTIONARY AND USER INTERFACES
(54) French Title: DICTIONNAIRE DE RECHERCHE AUTOMATIQUE ET INTERFACES UTILISATEUR
Status: Examination
Bibliographic Data
(51) International Patent Classification (IPC):
  • G06F 16/9035 (2019.01)
(72) Inventors :
  • KUSHKULEY, ALEXANDER (United States of America)
  • KRISHNAN, BHARATH K. (United States of America)
(73) Owners :
  • SALESFORCE.COM, INC.
(71) Applicants :
  • SALESFORCE.COM, INC. (United States of America)
(74) Agent: SMART & BIGGAR LP
(74) Associate agent:
(45) Issued:
(22) Filed Date: 2018-10-29
(41) Open to Public Inspection: 2019-05-03
Examination requested: 2023-10-25
Availability of licence: N/A
Dedicated to the Public: N/A
(25) Language of filing: English

Patent Cooperation Treaty (PCT): No

(30) Application Priority Data:
Application No. Country/Territory Date
15/905127 (United States of America) 2018-02-26
62/581474 (United States of America) 2017-11-03

Abstracts

English Abstract


A method of filtering content from a data set includes accepting a search
request
directed to a data set associated with a site, the search request including a
search term
that is not among terms represented in a site-specific lookup table
representing
site-specific relatedness of terms in that data set, such related terms
including any of
synonyms, hypernyms and hyponyms; generating an approximating lookup table by
applying a transformation function to a corpus lookup table, the corpus lookup
table
representing relatedness, in a general corpus, of terms in the data set;
identifying terms
represented in the approximating lookup table that are related terms of the
search term;
and filtering from the data set digital content that includes any of the
search term and
the terms identified from the approximating table as related terms of the
search term.


Claims

Note: Claims are shown in the official language in which they were submitted.


Claims
In view of the foregoing, what we claim is:
1. A method of filtering content from a data set, comprising executing on a
digital
data processing system steps of:
accepting a search request directed to a data set associated with a site, the
search request including a search term that is not among terms represented in
a
site-specific lookup table representing site-specific relatedness of terms in
that
data set, such related terms including any of synonyms, hypernyms and
hyponyms,
generating an approximating lookup table by applying a transformation function
to a corpus lookup table, the corpus lookup table representing relatedness, in
a
general corpus, of terms in the data set,
identifying terms represented in the approximating lookup table that are
related
terms of the search term,
filtering from the data set digital content that includes any of the search
term and
the terms identified from the approximating table as related terms of the
search
term.
2. A method for use in filtering content from a data set, comprising
executing on a
digital data processing system steps of:
accepting a search request directed to a data set associated with a site, the
search request including a search term that is not among terms represented in
a
site-specific lookup table representing site-specific relatedness of terms in
that
data set, such related terms including any of synonyms, hypernyms and
hyponyms,
19

generating an approximating lookup table by applying a transformation function
to a corpus lookup table, the corpus lookup table representing relatedness, in
a
general corpus, of terms in the data set,
identifying terms represented in the approximating lookup table that are
related
terms of the search term,
modifying the site-specific lookup table to include the search term and to
denote
it as related with other terms represented in that table, the denotation being
based on a selection from among terms identified from the approximating lookup
table as being related with the search term.
3. The method of claim 2, comprising a step of generating the
transformation
function by fitting the approximating lookup table to the site-specific table
following the modifying step.
4. The method of claim 2, comprising a step of filtering from the data set
digital
content that includes any of the search term and the terms identified from the
approximating table as related terms of the search term.
5. The method of claim 2, the modifying step including generating the site-
specific
lookup table as a matrix having terms in the data set as indices and having
values at intersections of those indices representing the relatedness of terms
at
those indices.
6. The method of claim 2, the corpus lookup table-generating step including
generating the corpus lookup table as a matrix having terms as indices and
having values representing a degree of relatedness of vectorizations of terms
at
those indices.

7. The method of claim 6, the corpus lookup table-generating step including
determining as a degree of relatedness a cosine similarity of vectorizations
of
terms.
8. The method of claim 6, the corpus lookup table-generating step including
determining as a degree of relatedness between multiword terms a cosine metric
that is a function of a matrix representation of each term.
9. The method of claim 8, the corpus lookup table-generating step including
determining the cosine metric as a function of a pair of matrices, each
representing a respective term and each having either rows or columns
representing a vectorization of successive words in that term.
10. The method of claim 6, the corpus lookup table-generating step
including
determining as a degree of relatedness a Euclidean distance of vectorizations
of
terms.
11. The method of claim 2, the approximating lookup table-generating step
including
generating the approximating lookup table as a matrix having terms from the
data
set as indices and having values at those indices resulting from application
of the
transformation function to the corpus lookup table.
12. The method of claim 2, comprising a step of identifying terms
represented in the
approximating lookup table that are related terms of the search term.
13. The method of claim 10, comprising presenting for selection as related
terms for
the site terms identified as related terms of the search term in the
identifying
step.
14. A method of filtering content from a data set, comprising executing on
a digital
data processing system steps of:
21

accepting a first search request directed to a first data set associated with
a first
site, the first search request including a search term,
identifying among a plurality of groups of related terms generated in response
to
search requests directed to one or more other data sets associated with one or
more other sites a said group that includes the search term, such related
terms
including any of synonyms, hypernyms and hyponyms,
filtering from the first data set associated with the first site digital
content that
includes any of the related terms in the identified group of related terms
associated with the other sites, and
presenting the filtered digital content in response to the first search
request.
15. The method of claim 14, comprising executing on the digital data
processing
system a step of
responding to the first search request by identifying among a plurality of
groups
of related terms associated with the first data set a said group that includes
the
search term and, if such a group is identified, filtering from the first data
set digital
content that includes any of the terms in the identified group of related
terms
associated with the first data set.
16. A machine-readable storage medium having stored thereon a computer
program
configured to cause a digital data device to perform the steps of:
accepting a search request directed to a data set associated with a site, the
search request including a search term that is not among terms represented in
a
site-specific lookup table representing site-specific relatedness of terms in
that
data set, such related terms including any of synonyms, hypernyms and
hyponyms,
22

generating an approximating lookup table by applying a transformation function
to a corpus lookup table, the corpus lookup table representing relatedness, in
a
general corpus, of terms in the data set,
identifying terms represented in the approximating lookup table that are
related
terms of the search term,
filtering from the data set digital content that includes any of the search
term and
the terms identified from the approximating table as related terms of the
search
term.
17. A machine-readable storage medium having stored thereon a computer
program
configured to cause a first digital data device to perform the steps of:
accepting a first search request directed to a first data set associated with
a first
site, the first search request including a search term,
identifying among a plurality of groups of related terms generated in response
to
search requests directed to one or more other data sets associated with one or
more other sites a said group that includes the search term, such related
terms
including any of synonyms, hypernyms and hyponyms,
filtering from the first data set associated with the first site digital
content that
includes any of the related terms in the identified group of related terms
associated with the other sites, and
presenting the filtered digital content in response to the first search
request.
18. Computer instructions configured to cause a digital data processing
system to
perform the steps of:
23

accepting a search request directed to a data set associated with a site, the
search request including a search term that is not among terms represented in
a
site-specific lookup table representing site-specific relatedness of terms in
that
data set, such related terms including any of synonyms, hypernyms and
hyponyms,
generating an approximating lookup table by applying a transformation function
to a corpus lookup table, the corpus lookup table representing relatedness, in
a
general corpus, of terms in the data set,
identifying terms represented in the approximating lookup table that are
related
terms of the search term,
filtering from the data set digital content that includes any of the search
term and
the terms identified from the approximating table as related terms of the
search
term.
19. Computer instructions configured to cause a digital data processing
system to
perform the steps of:
accepting a first search request directed to a first data set associated with
a first
site, the first search request including a search term,
identifying among a plurality of groups of related terms generated in response
to
search requests directed to one or more other data sets associated with one or
more other sites a said group that includes the search term, such related
terms
including any of synonyms, hypernyms and hyponyms,
24

filtering from the first data set associated with the first site digital
content that
includes any of the related terms in the identified group of related terms
associated with the other sites, and
presenting the filtered digital content in response to the first search
request.

Description

Note: Descriptions are shown in the official language in which they were submitted.


4
AUTOMATIC SEARCH DICTIONARY AND USER INTERFACES
Background
This application claims the benefit of filing of United States Patent
Application Serial No.
62/581,474, filed November 3,2017, the teachings of which are incorporated
herein by
reference.
This relates to digital data processing and, more particularly, to the
automated and
semi-automated searching and/or updating of data sets using digital
dictionaries. It has
application, by way of non-limiting example, in improving searching of product
databases and other data sets on websites.
Typically, a website's search dictionary lists sets of terms that are used by
the site's
search engine to identify terms related to those entered by a user in a search
query.
This allows the search engine to align the search request with terms used in
the site
databases and, therefore, to better insure inclusiveness of database content
presented
in response to the search, e.g., per wishes of the site owner or operator.
Defining and keeping search dictionaries up to date is currently an onerous
manual task
for website owners/operators. They have to trawl through search logs looking
for search
keywords that resulted in null or sub-optimal search results and link the
searched-for
words or phrases with terms already in the dictionary.
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CA 3022434 2018-10-29

=
Brief Description of the Drawings
A more complete understanding of the discussion that follows may be attained
by
reference to the drawings, in which:
Figure 1 is an illustrative embodiment and an environment in which it is
employed;
Figure 2 depicts dictionary tables used in the embodiment of Figure 1;
Figure 3 depicts operation of an embodiment shown in Figure 1; and
Figure 4 depicts further operation of an embodiment shown in Figure 1.
2
CA 3022434 2018-10-29

=
Detailed Description of the Illustrated Embodiment
Architecture
Figure 1 depicts a digital data processing system 10 that includes a server
digital data
device ("server") 12 coupled to a client digital data device ("client") 14 via
a network 16.
Devices 12, 14 comprise conventional desktop computers, workstations,
minicomputers, laptop computers, tablet computers, PDAs, mobile phones or
other
digital data devices of the type commercially available in the marketplace,
all as
adapted in accord with the teachings hereof. Thus, each comprises central
processing,
memory, and input/output subsections (not shown here) of the type known in the
art and
suitable for (i) executing software of the type known in the art (e.g.,
applications
software, operating systems, and/or middleware, as applicable) as adapted in
accord
with the teachings hereof and (ii) communicating over network 16 to one or
more of the
other devices 12, 14 in the conventional manner known in the art as adapted in
accord
with the teachings hereof.
Examples of such software include web server 30 that executes on device 12 and
that
responds to requests in HTTP or other protocols for transferring web pages,
downloads
and other digital content to a requesting device, e.g., client 14, over
network 16, in the
conventional manner known in the art as adapted in accord with the teachings
hereof.
The web server 30 can also respond to search requests in such and other
protocols for
searching data bases and other data sets associated with a website served by
device
12 and, more particularly, by web server 30, all in the conventional manner
known in the
art as adapted in accord with the teachings hereof.
In the illustrated embodiment, web server 30 comprises web application 31
executing
on device 12 within and/or in connection with a web application framework 32.
Web
application 31 comprises conventional such software known in the art as
adapted in
accord with the teachings hereof for effecting specific behavior by the server
12 in
response to requests from the client 14 at the behest of users thereof. Web
framework
32 comprises conventional such software known in the art (as adapted in accord
with
3
CA 3022434 2018-10-29

the teachings hereof) providing libraries and other reusable services that are
(or can be)
employed ¨ e.g., via an applications program interface (API) or otherwise ¨ by
multiple and/or a variety of web applications, one of which is shown here (to
wit, web
application 31).
In the illustrated embodiment, web server 30 and its constituent components,
web
application 31, web application framework 32 and curator 48, execute within an
application layer 38 of the server architecture. That layer 38, which provides
services
and supports communications protocols in the conventional manner known in the
art as
adapted in accord with the teachings hereof, can be distinct from other layers
in the
server architecture ¨ layers that provide services and, more generally,
resources (a/k/a
"server resources") that are required by the web application 31 and/or
framework 32 in
order to process at least some of the requests received by server 30 from
client 14.
Those other layers include, for example, a data layer (which provides services
supporting interaction with a database server 40 or other middleware in the
conventional manner known in the art as adapted in accord with the teachings
hereof)
and the server's operating system 42 (which manages the server hardware and
software resources and provides common services for software executing thereon
in the
conventional manner known in the art as adapted in accord with the teachings
hereof).
Other embodiments may utilize an architecture with a greater or lesser number
of layers
and/or with layers providing different respective functionalities than those
illustrated and
discussed here.
Digital data processor 12 and, more particularly, by way of example, operating
system
42, provides an event logger 60 of the type known in the art that logs to file
62 event
entries messaged by the operating system 42 and/or other software executing on
the
device 12. This can be event-logging functionality native to the operating
system such
as syslog and/or other event-logging functionality provided by middleware or
other
software (e.g., web application 24) executing on the device 12, all as per
convention in
the art and as adapted in accord with the teachings hereof.
4
CA 3022434 2018-10-29

In the illustrated embodiment, the data layer supports accessing a site-
specific data set
41 maintained on and/or otherwise in communications coupling with the device
12, all in
the conventional manner known in the art as adapted in accord with the
teachings
hereof. That data set 41 can be, for example, a product database of the type
maintained by an online retailer, a database of publications of the type
maintained by an
online library or publisher, a collection of postings of the type maintained
on a social
network, or other searchable data set, all by way of non-limiting example.
Although only
one data set 41 is shown in the drawing, in some embodiments (as discussed
below),
the server 12 and, more particularly, the data layer may support accessing
multiple data
sets, each associated with a respective website served by web server 30.
Though described herein in the context of a web server 30, in other
embodiments,
software 31 and 32 may define other functionality suitable for responding to
user
search, download and other requests, e.g., a video server, a music server, or
otherwise.
And, though shown and discussed here as comprising web application 31 and web
framework 32, in other embodiments, the web server 30 may combine the
functionality
of illustrated components 31 and 32 in a single component or distribute it
among still
more components.
With continued reference to Figure 1, client device 14 of the illustrated
embodiment
executes a web browser 44 that (typically) operates under user control to
generate
requests in HTTP or other protocols, e.g., to download pages, to search for
content, to
present to the user information returned to browser 44 by web server 30, and
so forth,
and to transmit those requests to web server 30 over network 14 ¨ all in the
conventional manner known in the art as adapted in accord with the teachings
hereof.
Though referred to here as a web browser, in other embodiments application 44
may
comprise other functionality suitable for transmitting requests to a server 30
and/or
presenting content received therefrom in response to those requests, e.g., a
video
player application, a music player application or otherwise.
The devices 12, 14 of the illustrated embodiment may be of the same type,
though,
more typically, they constitute a mix of devices of differing types. And,
although only a
CA 3022434 2018-10-29

single server digital data device 12 is depicted and described here, it will
be appreciated
that other embodiments may utilize a greater number of these devices,
homogeneous,
heterogeneous or otherwise, networked or otherwise, to perform the functions
ascribed
hereto to web server 30 and/or digital data processor 12. Likewise, although
one client
device 14 is shown, it will be appreciated that other embodiments may utilize
a greater
or lesser number of those devices, homogeneous, heterogeneous or otherwise,
running
applications (e.g., 44) that are, themselves, as noted above, homogeneous,
heterogeneous or otherwise. Moreover, one or more of devices 12, 14 may be
configured as and/or to provide a database system (including, for example, a
multi-
tenant database system) or other system or environment; and, although shown
here in
a client-server architecture, the devices 12, 14 may be arranged to
interrelate in a peer-
to-peer, client-server or other protocol consistent with the teachings hereof.
Network 14 comprises one or more networks suitable for supporting
communications
between server 12 and client device 14. The network comprises one or more
arrangements of the type known in the art, e.g., local area networks (LANs),
wide area
networks (WANs), metropolitan area networks (MANs), and or Internet(s).
Search Engine and Site-Specific Dictionaries
Server 12 can additionally support ¨ through search engine 45 provided within
the data
layer, the application layer 38, the web server 30, a combination of the
foregoing, or
otherwise ¨ searching the data set 41 to identify items of data meeting
specified
criteria, e.g., items containing specified terms or synonyms, hyponyms and/or
hypernyms thereof and/or related thereto (collectively, "related terms") as
specified in a
dictionary 46. This can be in response to a call (or other invocation) made by
web
server 30 or otherwise, e.g., in response to a search request initiated by a
user of
browser 44 or otherwise. The search engine 45 and dictionary 46 are of the
types
known in the art as adapted in accord with the teachings hereof. The items of
data
found by the search engine 45, which can be web pages, records, files, or
otherwise,
per dictates of the data set, web application 31, or otherwise, can be passed
by engine
45 directly or indirectly to the web server 30 or otherwise, e.g., for
presentation to a user
6
CA 3022434 2018-10-29

who made the request via browser 44, all as per convention in the art as
adapted in
accord with the teachings hereof.
Although in some embodiments, the server digital data device 12 and its
constituent
components, e.g., framework 32, database layer, operating system, search
engine 45,
and so forth, may support a single website and data set 41, in embodiments
that utilize,
for example, a multi-tenancy architecture, they may support multiple websites.
Regardless, the server 12 of the illustrated embodiment maintains dictionary
46 and,
typically, data set 41 on a per-site basis; hence, the references herein to
these as site-
specific dictionary and site-specific data set. This may be accomplished
physically or
logically as per convention in the art or otherwise, and it insures that terms
used in
searches of the data set 41 for a given website align with terminology used in
that data
set 41 in a manner that can be controlled by the owner/operator of the site.
For
example, the owner/operator of a casual clothing website may define "khakis,"
"jeans,"
and "shorts" as related words (e.g., synonyms or hyponyms) in the dictionary
46 for that
site so that, for example, searches of its data set 41 for khakis additionally
returns web
pages for jeans and summer shorts but not those for slacks, yet, the
owner/operator of
a business clothing website may populate its dictionary 46 do define "khakis"
and
"slacks" as related so that, for example, searches of its data set 41 for
khakis
additionally returns web pages for dress slacks but not jeans or summer
shorts.
In addition to passing search results to the web server 30, or otherwise, the
engine 45
can generate and message logger 60 in connection with each search. Such
messaging can include the searched-for terms, related terms thereto found in
dictionary
46 and incorporated into the search by engine 45, and the number of "hits" in
data set
41 resulting from the search, all in the conventional manner known in the art
as adapted
in accord with the teachings hereof.
Dictionary curation software 48 is provided in the illustrated embodiment to
facilitate
updating the dictionary 46 automatically or semi-automatically, e.g., based on
input of
the website owner/operator. Communications between the curator 48 and such
owner/operator can be effected via a command line, via a graphical user
interface, e.g.,
7
CA 3022434 2018-10-29

via browser 44 on client 14, or otherwise, as per convention in the art as
adapted in
accord with the teachings hereof. Operation of that "curator" 38, which may
form part of
the application layer 38, or otherwise is discussed below. Its implementation
is within
the ken of those skilled in the art in view of the teachings hereof.
Other embodiments may utilize alternate architectures for supporting access to
and
searching of the data set 41 without deviating from the teachings hereof.
Thus, by way
of non-limiting example, the search engine 45 and/or dictionary can form part
of the
application layer 38 or otherwise.
As those skilled in the art will appreciate, the "software" referred to herein
¨ including,
by way of non-limiting example, web server 30 and its constituent components,
web
application 31 and web application framework 32, browser 44, search engine 45,
curator 48, and so forth ¨ comprise computer programs (i.e., sets of computer
instructions) stored on transitory and non-transitory machine-readable media
of the type
known in the art as adapted in accord with the teachings hereof, which
computer
programs cause the respective digital data devices, e.g., 12, 14 to perform
the
respective operations and functions attributed thereto herein. Such machine-
readable
media can include, by way of non-limiting example, hard drives, solid state
drives, and
so forth, coupled to the respective digital data devices 12, 14 in the
conventional
manner known in the art as adapted in accord with the teachings hereof.
Dictionary Tables
Figure 2 depicts tables forming each site-specific dictionary 46 of the
illustrated
embodiment to facilitate searches by engine 45 of the data set 41 of that
site. The
tables include a site-specific lookup table C, a corpus lookup table H and an
approximating look-up table G, as well as one or more temporary versions of
the
foregoing. Their creation, updating and operation is within the ken of those
skilled in the
art in view of the teachings hereof. Although in the illustrated embodiment,
the tables
are maintained local to the server 12, in other embodiments they may be
maintained
remotely.
8
CA 3022434 2018-10-29

Site-specific lookup table C maintains a list of searchable terms in the site
data set 41
and their related terms (as defined above). As shown in the drawing, table C
is a matrix
that has search terms as its indices (e.g., its row and column headings) and
that has
values of "0" or "1" in its body at the intersection of those indices
reflecting the site-
specific relatedness of those indices; a value of "1" indicates that the
indices are
considered related for purposes of searches of the site; a value of "0"
indicates that they
are not related.
Thus, for example, in the illustrated table C, the value "1" in the table body
at the row
indexed by the row and column headings "khakis" and "slacks," respectively,
indicates
that, for the specific website data set 41 with dictionary C is associated,
the engine 45 is
to treat those terms as related; yet the value "0" in the table body at the
row indexed by
the row and column headings "slacks" and "shorts," respectively, indicates
that engine is
to treat those terms as not related. Values of the indices and body of the
lookup table
C can be set, in the first instance, using default values or by the
owner/operator of the
website with which the site-specific dictionary 46 is associated. This can be
via a
command-line or graphical user interface generated by curator 48 or otherwise.
Following set up, those values can be set automatically or semi-automatically
by curator
48, as discussed below.
Corpus lookup table H is a matrix that likewise maintains a list of searchable
terms in
the site data set 41 and their "related" terms. Like lookup table C, it has
searchable
terms of the site-specific data set 41 as its indices (e.g., its row and
column headings)
and has values in its body at the intersection of those indices reflecting the
relatedness
of the terms those indices. Unlike lookup table C, the relatedness reflected
by those
values in table H is not site-specific but, rather, is a relatedness of those
indices in a
general corpus ¨ that is, in a larger body of works of which the data set 41
forms a part
and/or from which it draws its terminology, i.e., a spoken language, a
collection of
publications, web pages, data sets and so forth.
Thus, by way of example, table H in some embodiments has values of "1" or "0"
in its
body at the intersection of indices reflecting whether ("1") or not ("0") the
terms
9
CA 3022434 2018-10-29

associated with those indices are synonyms (or otherwise related) in a
standard
language thesaurus such as, for example, Rogers II - The New Thesaurus, or
some
other well-known such reference in the relevant language. Table H or the
illustrated
embodiment is not populated in that manner. Rather, it has body values at each
of
those intersections equal to the cosine similarity (or other Euclidean
distance) between
vectorizations of the respective terms with which those indices are
associated.
Generation of such vectorizations is within the ken of those skilled in the
art employing
GloVe (e.g., per Pennington, et al, "GloVe: Global Vectors for Word
Representation,"
The 2014 Conference on Empirical Methods In Natural Language Processing, ACL
2014, ISBN 978-1-937284-96-1), Word2Vec (e.g., as per Goldberg, et al
"word2vec
Explained: Deriving Mikolov et al.'s Negative-Sampling Word-Embedding Method,"
published at arXiv:1402.3722), fastText (an open source tool from Facebook
Research),
or other vectorization tools available commercially and otherwise in the art,
as adapted
in accord with the teachings hereof, on a corpus such as that represented by
(i) all
Internet-accessible web pages (or a subset thereof) in the language of the
data set 41
to be searched by engine 45, (ii) all web pages and/or data sets of the genre
of data set
41, and (iii) otherwise.
Determination of the cosine similarity (or other Euclidean distance) between
such
vectorizations is within the ken of those skilled in the art using tools for
such available
commercially and otherwise in the art, as adapted in accord with the teachings
hereof.
As will be appreciated by those skilled in the art, the values of such cosine
similarities
(or other Euclidean distances) are not necessarily whole numbers but, instead,
may be
fractional values between 0 and 1, or otherwise. In the event one or more of
the more
indices is a multi-word term, the illustrated embodiment utilizes a
methodology as
described under the heading "Similarity Metrics for Vectors & Matrices" in the
Appendix
hereto in order to determine cosine similarity values for the body of table H.
Figure 2 depicts, solely by way of example, and without the benefit of
calculation or
other determination per the techniques referred to above, values contained in
table H of
the type used in the illustrated embodiment for the data set 41. It includes
the same
CA 3022434 2018-10-29

terms at its indices as table C, but the values in the body of the matrix at
the
intersections of those indices differ from those of table C, since they
pertain to
relatedness as determined, e.g., by cosine similarity of GloVe vectorizations
of those
terms in view of a general corpus such as that represented by all Internet-
accessible
English-language web pages.
Approximating look-up table G is a matrix generated by applying a
transformation
function to table H. a transformation function that fits table H to table C.
Like lookup
tables C and H, table G has searchable terms of the site-specific data set 41
as its
indices (e.g., its row and column headings) and has values in its body at the
intersection
of those indices reflecting the relatedness of the terms represented by those
indices.
The relatedness reflected by those values represents application of the
transformation
function to values at corresponding (or other) indices of table H. Although in
some
embodiments, the transformation function provides a perfect fit and results in
a table G
that precisely matches table C, in other embodiments the transformation
results in only
an approximation. This is illustrated, by way of example, and without the
benefit of
calculation or other determination, in Figure 2.
A technique for determination of the aforementioned transformation function is
provided
in the Appendix hereto under the heading "Learning the Transformation to the
Second
Vectorization". In that discussion the term "First Vectorization" refers to
the GloVe,
Word2Vec, fastText, or other such vectorization techniques discussed above
(called F
in the Appendix), and the term "Second Vectorization" refers to the output of
the
transformation function as obtained by the diagonalization procedure on look-
up table G
discussed above. In the discussion under that heading, table G is referred to
as matrix
F'.
Operation
Figure 3 depicts operation of server 12 and, more particularly, search engine
45 and
curator 48 in response to a search request directed to site-specific data set
41. See,
illustrated step 70. Such requests can be received, for example, from web
application
11
CA 3022434 2018-10-29

_
,
31 (and, more generally, web server 30), e.g., in response to requests
received from
browser 44 for searching site-specific data set 41, at a user's request or
otherwise, all
per convention in the art as adapted in accord with the teachings hereof.
In step 72, the search engine determines whether a search term, W, in the
search
request is in site specific lookup table C. This can be accomplished in a
conventional
manner of lookup table access known in the art, e.g., by finding W among the
indices
(e.g., row/column headings) of C, as adapted in accord with the teachings
hereof.
If so, flow passes to step 90, where the search engine 45 identifies in lookup
table C
terms related to W. This can be done, for example, by identifying values
(e.g., l's) in
the body of C that indicate relatedness. If/when such terms are found, the
search
engine 45 can use them, as well as W itself, in searching the data set 41 for
"hits" and
filtering the results for return to the requestor, all in the conventional
manner of the art
as adapted in accord with the teachings hereof. This can include, for example,
returning those results to browser 44 for presentation to the user thereof,
again, in the
conventional manner of the art as adapted in accord with the teachings hereof.
See
step 92.
If W is not found in C in step 72, flow passes to step 74, where the search
engine 45,
working through curator 48 or otherwise, adds W to a temporary copy of table
H. This
includes not only adding W as an index of that temporary table, but also
adding values
in the body of the table at that index reflecting the relatedness per the
corpus of the
other terms in the table per the discussion above. This can include using a
vectorization tool, such as GloVe or otherwise, consistent with the discussion
above.
See step 76. Creation of such a temporary table and addition of W to it, as
discussed
herein, is within the ken of those skilled in the art in view of the teachings
hereof.
In step 78, the search engine 45, working through curator 48 or otherwise,
generates a
temporary copy of approximating lookup table G from the temporary copy of H.
This
can be done in the manner discussed above (and in the appendix) using the
12
CA 3022434 2018-10-29

aforementioned transformation function and is within the ken of those skilled
in the art in
view of the teachings hereof. See step 80.
In some embodiments, the search engine 45 performs optional step 82. This
includes
using the temporary G to identify terms apparently related to W. This can be
done, for
example, by identifying values in the body of temporary table G that are at a
row or
column indexed by W and that are above a threshold value (e.g., a value of
0.6, by way
of nonliving example, in an embodiment wherein relatedness values in G range
from 0
to 1). If such apparently related terms are found, the search engine 45 can
use them,
as well as W itself, in searching the data set 41 for "hits" and filtering the
results for
return to the requestor, all in the conventional manner of the art as adapted
in accord
with the teachings hereof. This can include, for example, returning those
results to
browser 44 for presentation to the user thereof, again, in the conventional
manner of the
art as adapted in accord with the teachings hereof. See step 92.
In step 84, the curator 48 queries an owner/operator (e.g., the owner/operator
of the
website being searched) whether he/she wishes to add W to the C, e.g., to
facilitate
further searches. This can be done by presenting the owner/operator, via a
graphical
user interface on browser 44 or otherwise, with W and with terms apparently
related to
it, as determined above or otherwise and as reflected, for example, in the log
file 62.
See step 86. Depending on the owner/operator's response, the curator 48 can
modify
C to add W (and any other terms specified by the owner/operator) as indices of
C and to
denote related terms by placing l's at the respective intersections of those
indices in the
body of C.
In step 88, the curator regenerates tables F and G in accord with table C, as
updated
per step 86 and stores them to the dictionary 46. Generation of the tables F
and G is
within the ken of those skilled in the art in view of the discussion herein,
e.g., in
connection with Figure 2 and the appendices hereof.
Alternate Embodiment
13
CA 3022434 2018-10-29

Figure 4 depicts operation of server 12 and, more particularly, the search
engine 45 and
curator 48 in response to a search request directed to site-specific data set
41 in an
alternate embodiment. See, illustrated step 90. Such requests can be received,
for
example, from web application 31 (and, more generally, web server 30), e.g.,
in
response to requests transmitted from browser 44 for searching site-specific
data set
41, at a user's request or otherwise, all per convention in the art as adapted
in accord
with the teachings hereof.
In step 92, the search engine determines whether a search term, W, in the
search
request is in site specific lookup table C. This can be accomplished in a
conventional
manner of lookup table access known in the art, e.g., by finding W among the
indices
(e.g., row/column headings) of C, as adapted in accord with the teachings
hereof. If so,
flow passes to step 102, where the search engine 45 identifies in lookup table
C terms
related to W. This can be done, for example, by identifying values (e.g., l's)
in the body
of C that indicate relatedness. If/when such terms are found, the search
engine 45 can
use them, as well as W itself, in searching the data set 41 for "hits" and
filtering the
results for return to the requestor, all in the conventional manner of the art
as adapted in
accord with the teachings hereof. This can include, for example, returning
those results
to browser 44 for presentation to the user thereof, again, in the conventional
manner of
the art as adapted in accord with the teachings hereof. See step 104.
If W is not found in table C in step 92, flow passes to step 94, where the
search engine
45, working through curator 48 or otherwise, searches the site-specific lookup
tables
and/or dictionaries associated with other websites. This is facilitated by the
database
server or other functionality in the data layer of embodiments that have, for
example, a
multi-tenancy architecture, and that support multiple websites. In such
embodiments,
that server or other functionality can provide engine 45 access to the tables
C and/or
dictionaries of one or more of those other sites, esp., those that have data
sets of a
same genre as the data set 41 to which the requests received in step 90 was
directed.
This can include, for example, data sets including related product listings or
other
content as that of data set 41. Searches of the tables C and/or dictionaries
associated
14
CA 3022434 2018-10-29

=
with other websites, whether within multi-tenancy architectures or otherwise,
is within
the ken of those skilled in the art in view of the teachings hereof.
If W is found in a site-specific lookup table and/or dictionary of another
website, the
search engine 45 performs optional step 96. This includes using that other
website's
site-specific lookup table and/or dictionary to identify terms apparently
related to W. If
that other site-specific lookup table is configured in a manner discussed
above in
connection with Figure 2, for example, that can be accomplished by identifying
values
(e.g., l's) in the body of that table indicating relatedness. Regardless, if
such
apparently related terms are found, the search engine 45 can use them, as well
as W
itself, in searching the data set 41 of the site to which the request received
in step 90
was directed for "hits" and filtering the results for return to the requestor,
all in the
conventional manner of the art as adapted in accord with the teachings hereof.
This
can include, for example, returning those results to browser 44 for
presentation to the
user thereof, again, in the conventional manner of the art as adapted in
accord with the
teachings hereof. See step 104.
In step 98, the curator 48 queries an owner/operator (e.g., the owner/operator
of the
website being searched) re whether he/she wishes to add W to the C, e.g., to
facilitate
further searches. This can be done by presenting the owner/operator, via a
graphical
user interface on browser 44 or otherwise, with W and terms apparently related
to it, as
determined above or otherwise. See step 86. Depending on the owner/operator's
response, the curator 48 modify C to add W (and any other terms specified by
him/her)
as indices of C and to denote related terms by placing l's at the respective
intersections
of those indices in the body of C. See, step 100.
Described above are embodiments in accord with the teachings hereof. It will
be
appreciated that these are examples, and that other embodiments incorporating
changes to those shown and discussed herein fall within the scope of the
claims below.
CA 3022434 2018-10-29

Appendix
Technical Addendum
Similarity Metrics for Vectors & Matrices
Let V() represent a vectorization function of a word w such that it produces
an M
dimensional vector representation of that word
A similarity metric for two such words p and q can be defined as the Cosine
similarity
between their vector representations
Sim(p, q) = cos(V(p),V(q))
Now if P and Q represented phrases (i.e., multiple words) rather than a single
word,
one common method to define similarities would be to combine or average the
individual word similarities
Sim(P,Q) = wpq cos(V(p),V(q))
pEP,qEQ
Instead, we define a "matrix" cosine distance metric
Let the phrase P be a sequence of k words
We construct a matrix representation of the phrase P where each row of the
matrix
corresponds to the vector representation of the corresponding word
16
CA 3022434 2018-10-29

V (P) = [17(Pi)
V(Pk)
This matrix has k rows and M columns
For two such matrices A & B, the "matrix" cosine metric is defined as
Sim(A,B) = lioAryi/2ABT (13 BT)-1/2 II
This similarity metric gives us a number between 0 and 1
Learning the Transformation to the Second Vectorization
A key step in our process is learning how to transform the First Vectorization
into the
Second Vectorization. Numerically, this is achieved as follows
Let U be the user defined set of synonyms, where each element of this set
represents a
word pair (p,q) such that p and q are synonymous. Let (i,j) be the indices of
these words
in the First Vectorization representation which contains N words
Define a matrix C such that
Cif = 1 if (i,j) E U 0 otherwise
We will now adjust the first Vectorization represented by the matrix F such
that it is
better aligned with the ground truth represented by C
Step 1.
1. Diagonalize C such that C = QAQT
2. Zero out all but the first k elements of A, denote this matrix by A'
17
CA 3022434 2018-10-29

=
3. Let a be the permutation that sorts A' in descending order. Transpose the
columns of Q accordingly by setting Q Qa and re-compute C = QA'QT
Step 2.
1. Let F be the First Vectorization matrix for the words that are part of C
above.
Compute H = FFT
2. Let D be a diagonal of H
3. Adjust H D-1/2HD-1/2
Step 3.
1. Pick parameters 0 < A < 1 and 0 < / <k
2. Set C C + AH
3. Compute adjusted Second Vectorization (N x /)matrix F' E F1(A,1) by
diagonalizing C = QiAQT in such a way that the entries of A are sorted in
descending order and F' = Q1A[0..1]1/2
18
CA 3022434 2018-10-29

Representative Drawing
A single figure which represents the drawing illustrating the invention.
Administrative Status

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Event History

Description Date
Maintenance Fee Payment Determined Compliant 2024-10-18
Maintenance Request Received 2024-10-18
Amendment Received - Voluntary Amendment 2024-08-13
PPH Retained After Review 2024-07-26
Examiner's Interview 2024-07-26
Amendment Received - Response to Examiner's Requisition 2024-05-02
Amendment Received - Voluntary Amendment 2024-05-02
Inactive: Report - No QC 2024-01-08
Examiner's Report 2024-01-08
Letter Sent 2023-11-08
Request for Examination Requirements Determined Compliant 2023-10-25
Request for Examination Received 2023-10-25
Advanced Examination Requested - PPH 2023-10-25
Advanced Examination Determined Compliant - PPH 2023-10-25
Amendment Received - Voluntary Amendment 2023-10-25
All Requirements for Examination Determined Compliant 2023-10-25
Maintenance Request Received 2022-10-19
Common Representative Appointed 2020-11-07
Common Representative Appointed 2019-10-30
Common Representative Appointed 2019-10-30
Application Published (Open to Public Inspection) 2019-05-03
Inactive: Cover page published 2019-05-02
Inactive: IPC deactivated 2019-01-19
Inactive: First IPC assigned 2019-01-01
Inactive: IPC assigned 2019-01-01
Letter Sent 2018-12-24
Inactive: Single transfer 2018-12-13
Inactive: IPC assigned 2018-11-23
Inactive: First IPC assigned 2018-11-23
Inactive: Filing certificate - No RFE (bilingual) 2018-11-02
Filing Requirements Determined Compliant 2018-11-02
Application Received - Regular National 2018-10-31

Abandonment History

There is no abandonment history.

Maintenance Fee

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Fee History

Fee Type Anniversary Year Due Date Paid Date
Application fee - standard 2018-10-29
Registration of a document 2018-12-13
MF (application, 2nd anniv.) - standard 02 2020-10-29 2020-08-20
MF (application, 3rd anniv.) - standard 03 2021-10-29 2021-10-18
MF (application, 4th anniv.) - standard 04 2022-10-31 2022-10-19
MF (application, 5th anniv.) - standard 05 2023-10-30 2023-10-23
Request for examination - standard 2023-10-30 2023-10-25
MF (application, 6th anniv.) - standard 06 2024-10-29 2024-10-18
MF (application, 7th anniv.) - standard 07 2025-10-29
Owners on Record

Note: Records showing the ownership history in alphabetical order.

Current Owners on Record
SALESFORCE.COM, INC.
Past Owners on Record
ALEXANDER KUSHKULEY
BHARATH K. KRISHNAN
Past Owners that do not appear in the "Owners on Record" listing will appear in other documentation within the application.
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